Orange County Alum Wins Silver at 2016 Cannes Lions International Festival of Creativity
July 20, 2016
Chase Madrid and his team at TBWA\Chiat\Day recently won Silver at the 2016 Cannes Lions International Festival of Creativity for their Nissan “Shoulder of Giants” commercial.
The Festival for Ceativity is a global event for those working in the creative communications and advertising fields and is one the world’s largest gatherings of advertising professionals, designers, digital innovators and marketers.
The seven-day festival is held yearly in Cannes, France and nearly 11,000 people from 90 countries attend.
Chase earned a Bachelor of Science in Advertising from The Art Institute of California—Orange County, a campus of Argosy University, in 2008.
Earlier in the year, the Nissan commercial was featured In Adweek as Ad of the Day: http://www.adweek.com/news/advertising-branding/ad-day-nissan-gets-props-praising-chevy-ford-and-dodge-truck-ad-169043
Forbes Magazine also wrote about the commercial’s groundbreaking concept: http://www.forbes.com/sites/dalebuss/2016/01/11/nissan-ad-for-new-titan-xd-pays-homage-to-big-threes-ground-breaking-pickup-trucks/ - 37a80b444d3f
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