Alumni Stories

Wilfred Rodriguez

Digital Filmmaking & Video Production

Producer, Entravision Communications (Univision Washington)
The Art Institute of Washington, a branch of The Art Institute of Atlanta

Wilfred Rodriguez

My education prepared me for a career in many ways. I learned many different types of software and the industry terminology. Wilfred Rodriguez , Producer, Entravision Communications (Univision Washington) Bachelor of Fine Arts in Digital Filmmaking & Video Production, 2014 , The Art Institute of Washington, a branch of The Art Institute of Atlanta

Emmy-award Winning Producer, Stepped in as Camera Man when Pope Visited D.C. 

As a producer for Entravision Communications, Wilfred Rodriguez is responsible for creating commercials. He writes, shoots, edits, and talks with clients about their vision for the finished product.  “After creating the initial concept, I work on the script and determine the amount of money needed to invest in casting, equipment, and film crews. We then proceed to shoot the spot and edit the commercial for the client’s approval.”

Wilfred earned a Bachelor of Fine Arts in Digital Filmmaking & Video Production in 2014 from The Art Institute of Washington. There, he learned both the industry software and terminology.   “The best advice I can give a student going through a tough time is: don't let it get to you. Take a breather and continue to work hard. Don't give up.”

He says that he was excited to step in as a camera man during the Pope’s visit to Washington, D.C. “We were down a camera man so I stepped in and operated the camera during the 6pm and 11pm news. Moments like that are quite fun.” With the fun comes commitment and long hours. “Pay attention to details and make sure things come out as planned or better.”

Wilfred explains that young professionals are needed in the field to bring new, fresh ideas. He adds that his love of the craft and hard work recently earned him an Emmy. “With every new project comes a new challenge. You're always going to have the challenge of bringing new and fresh ideas to the table. It keeps you growing.”

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