Laura Staiano

Laura Staiano

There’s nothing more gratifying then being able to share all of my knowledge and experiences and to make an impact in the futures of the students at The Art Institute of Charleston. Laura Staiano , Art Direction Instructor , The Art Institute of Charleston, a branch of The Art Institute of Atlanta
Was there a defining moment when you knew you were destined to become a creative professional?

I've always appreciated design. After taking a desktop publishing course at a community college, I knew I wanted to learn more about typography and layout.

How do you weave your professional background into the classroom experience?

I try to share as many real-life examples from my world as possible to help give students an idea of what they’re likely to encounter as graphic designers or art directors.

What class assignment exemplifies your approach to teaching and mentoring?

In my art direction class, I take students through the real-world process of landing a job by developing a creative brief and writing a winning proposal.

How does collaboration contribute to students’ success—particularly when students from various programs work together?

Collaboration is so important in the creative world. Photographers, illustrators, designers and other creative professionals are always working together to develop a vision and execute an idea.

What’s the most important thing you impart to students to help them succeed in class and the real world?

I make sure my students learn to write a successful proposal. Without that, you don't have a job.

Anything else you’d like to share?

I really enjoy the chance to share my experience and knowledge with students.