Visual Effects & Motion Graphics Instructor
The Art Institute of Fort Lauderdale
Making cool stuff is 20 percent talent, 80 percent hard work and research. Jorge Embid , Visual Effects & Motion Graphics Instructor , The Art Institute of Fort Lauderdale
Was there a defining moment when you knew you were destined to become a creative professional?
Since I started working in the field I’ve always learned really quickly, and I’ve always mentored others, helping them create enticing visual pieces that apply some of my own techniques.
How do you weave your professional background into the classroom experience?
I help students understand the importance of effectively using the tools and how, in a real-world scenario, you sometimes have to try many different approaches to create the final product the client expects.
What class assignment exemplifies your approach to teaching and mentoring, and how do you inspire students to push themselves beyond their own perceived limits?
Each of my classes features a different project designed to show students the real-life applications of the techniques learned in class, as well as to familiarize them with skills like shooting footage, camera formats, and motion tracking. In the fast-paced world of motion graphics, I assign new projects every week to help students explore new methods of solving the problems they’ll face as professionals.
How does collaboration contribute to students’ success—particularly when students from various programs work together?
It’s really interesting to watch Associate of Science in Video Production and Bachelor of Science in Visual Effects & Motion Graphics students working on projects together. Both programs complement the other very well.
What’s the most important thing you impart to students to help them succeed in class and the real world?
Making cool stuff is 20 percent talent, 80 percent hard work and research.
What’s the most critical advice you would offer any student embarking on a creative career?
In this business, you’re only as good as the last piece you finished.
Anything else you’d like to share?
The time I get to share with my students and see how they develop their skills is really gratifying.