Digital Filmmaking and Video Production Image

Digital Filmmaking& Video Production

I have a story to tell.

Whether you’re watching a movie screen, TV monitor, or your smartphone, you’re looking at the work of a team of writers, producers, directors, camera operators, lighting technicians, video editors, and digital video effects designers. If you want to join them, the place to start is our Digital Filmmaking & Video Production degree programs. We’ll guide your learning as you work with digital video cameras, editing and graphics software, and other technologies. You’ll explore how to create everything from broadcast news to motion pictures as you get ready write and direct the story of your future. You’ll be surrounded and inspired by other talented, creatively driven students. And you’ll be pushed, challenged, and, above all else, supported by experienced faculty*. You’ll work harder than you thought you could. But it can pay off in a future where you do what you love.

*Credentials and experience levels vary by faculty and instructors.

Degrees Offered

Associate of Science in Video Production

Quarter Credit Hours:
90
Timeframe:
6 Quarters

Gainful Employment

Outcomes

Associate of Science in Video Production

Outcomes

See ge.artinstitutes.edu/programoffering/474 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

View Academic Catalog

Bachelor of Science in Digital Filmmaking & Video Production

Quarter Credit Hours:
180
Timeframe:
12 Quarters

Gainful Employment

Outcomes

Bachelor of Science in Digital Filmmaking & Video Production

Outcomes

See ge.artinstitutes.edu/programoffering/458 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

Producing & Directing: Graduates will demonstrate the ability to conceptualize, plan and execute different styles of media productions. Graduates will demonstrate an understanding of their leadership and collaborative responsibilities in relationship to artistic partners, crews, clients, the wider community and their own personal development.

Writing & Critical Thinking: Graduates will demonstrate the ability to effectively communicate ideas, stories and expectations in written work. Graduates will have an understanding of the historical, cultural and social contexts for moving images.

Cinematography & Lighting: Graduates will demonstrate control of camera, cinematic and lighting equipment in relation to a given subject.

Sound: Graduates will demonstrate control of audio recording and sound equipment in a variety of applications. Graduates will show ability to create a meaningful relationship between image and sound.

Editing & Post-Production: Graduates will demonstrate appropriate skill in editing with attention to duration, shot to shot relation, shot to scene and relation to the whole. Graduates will demonstrate a basic understanding of design principles in use of typography, motion graphics and animation, as well as compositing and image processing skills (where applicable).

Professionalism:
Graduates present and conduct themselves professionally and demonstrate an understanding of specific career paths, job responsibilities, and industry expectations.

View Academic Catalog

Classroom Experience

This is my dream. It's up to me to make it a reality.

In Digital Filmmaking & Video Production, you’ll have the opportunity to learn hands-on as you move from fundamentals like composition and language, color, desktop video, and photography through advanced courses including scriptwriting, cinematography, directing, producing, editing, and sound. All in an atmosphere as creative—and challenging—as the real world of filmmaking and video production. You’ll immerse yourself in an environment that’s creative and supportive as you work with the same digital media, lighting, camera equipment, and editing software used in TV studios, movie sets, and editing suites. You can learn hands-on with cameras, editing equipment, and other technology as you progress from basics like lighting, audio, and video to studio production, motion graphics, scriptwriting, producing and directing, advanced communications, and more. See our gainful employment pages for possible careers that match the program that interests you.

Meet our Alumni

  • The Art Institute of Fort Lauderdale alumni Adrienne Grenier

    Adrienne Grenier

    Culinary Arts , 2006

    "The hard work, dedication, and drive that is required to be successful in this career is truly something to admire."

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    Adrienne Grenier

    Adrienne Grenier is the executive chef at 3030 Ocean Restaurant in Fort Lauderdale, Florida. She is responsible for menu development, butchering, mentoring the staff, service, ordering, and payroll. “[The best part of my career] is cooking and eating and being able to see hard work pay off,” she says. Adrienne adds that she truly enjoys working with her staff.

    Her dedication to culinary arts is evident through her quick rise to the position of executive chef. “I was able to naturally progress as a cook to sous chef. [I’m now an] executive chef of a well-known and respected restaurant.” Adrienne counts her fellow chefs as heroes—people she admires because of their shared culinary passion. She also looks to locally grown products for recipe inspiration.

    Adrienne, who in 2006 earned an Associate of Science in Culinary Arts from The Art Institute of Fort Lauderdale, says that her education provided the foundation for her career—and the basics on cooking terminology. She recommends that current students start at the bottom—but at the best restaurant they can find. “Treat every opportunity as a learning experience.”

    See http://ge.artinstitutes.edu/programoffering/456 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Cassandra Lassman

    Cassandra Lassman

    Digital Filmmaking & Video Production , 2008

    "I owe a lot of my success to the career services team [at The Art Institute of Fort Lauderdale]. While working with them I was able to secure an internship, and then a full-time position with NBC, and then FOX."

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    Cassandra Lassman

    Cassandra Lassman is the channel branding systems manager for ION Media Networks in Clearwater, Florida. She oversees the branding department, which is responsible for on-air graphics that run during programming on ION Television, ION Life, and Qubo. She also manages graphics for end credits, crawls, and promotional lower thirds—and is a manager for multiple projects within the on-air promotions department.

    “A typical day at work includes planning, creating, and scheduling all promotional graphics that run during programming. I create dynamic graphics that are programmed to pull specific information from a database, such as, ratings, end credits, and show tune-in information,” she says. Cassandra adds that her most rewarding accomplishment has been starting an internship program for the on-air promotions department.

    She explains that her career requires an extremely high level of commitment. “My career has always been very important to me and it's something that I take very seriously. What has made it easy is that I love what I do. I had to start from the bottom and no matter what work a company had me doing, I always did my best.” Cassandra believes that freedom in the workplaces helps to cultivate a creative environment. “Freedom to speak your mind and feel comfortable doing so [is important]. I have been lucky to work for companies that allow me to be creative and also give me the tools necessary to make my ideas become a reality.”

    Cassandra, who in 2008 earned an Associate of Science in Video Production from The Art Institute of Fort Lauderdale, says that her education provide the skills and tools need to grow within the industry. “The classes that focused on presentation and résumé writing skills boosted my confidence when speaking with potential employers.” She adds that the school’s career services department helped her to secure both internship and full-time positions at NBC and FOX. “They still continue to guide me and help me grow throughout my career.” She’s continuing to build upon her education by working toward a business degree. “I am always looking for ways to better myself professionally and personally. I feel a sense of accomplishment when I am able to push myself to do my best.”

    See http://ge.artinstitutes.edu/programoffering/474 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Edward Bulfango

    Edward Bulfango

    Web Design & Interactive Media , 2010

    "Technology advances faster than we think. It is up to us to keep up with the pace and learn new things while exploring new options."

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    Edward Bulfango

    Edward Bulfango is a multimedia producer for Tribune Publishing in Orlando, Florida. He’s responsible for front- and back-end development, and a typical day involves working through a list of reported bugs, problems, and creative projects. “While going through the list, I extract data and metrics for individual departments within the company—including advertising, editorial, and management.” The metrics he collects include full website analytics such as page views, unique visitors, and referrals.

    Edward explains that his career requires dedication and focus. “Whether the project is small or large, you always need to provide 110% commitment to move forward. Technology advances faster than we think. It is up to us to keep up with the pace and learn new things while exploring new options.” Edward demonstrates his dedication by setting an example in his workplace. “I feel that I am influencing others to learn how to stick to web standards as well as maintain rich and responsive content.”

    Edward adds that his career provides many opportunities for creative challenges. “[Once, one of my] clients’ websites was hacked. I had to manually debug and go through every line of code on every page.” Spending days going through 100 pages on the site, Edward learned shortcuts and how to tackle an infected website—skills that will be very beneficial in another emergency situation. “I solved this challenge by using my knowledge as well as doing research and working with other developers.”

    He’s also spent long nights performing Q/A testing on newly designed websites. “I had to do Q/A testing on multiple platforms. While doing testing for PC and MAC, I also had to do browser compatibility testing. The launch happened during the evening and the testing lasted through the night. I was able to complete everything before sun up with my technical team.”

    Edward, who in 2010 earned a Bachelor of Science in Web Design & Interactive Media from The Art Institute of Fort Lauderdale, says that his education provided real-world project experience. He recommends that current students learn to remain calm under pressure. “Take a deep breath, organize and prepare your check list, and be sure to double check your work. Do not be afraid to have another pair of eyes look at your work.”

    See http://ge.artinstitutes.edu/programoffering/468 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Franklin Castillo

    Franklin Castillo

    Digital Photography , 2013

    "[I'm proud to] transition my passion for photography into a profession, and in turn, I am able to do what I love each and every day."

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    Franklin Castillo

    Franklin Castillo is the founder and photographer of FEC Photo, a commercial photography service provider and online print store in Aventura, Florida. He started his company in July 2015 and specializes in product, jewelry, food, beverage, and architecture photography. Franklin also offers acrylic prints from several cities, which are available for purchase online.

    Franklin’s education proved especially valuable as he prepared to launch his own company. Like any new business owner, Franklin was faced with unfamiliar business and legal issues. He found knowledge and support in the Career Services team at The Art Institute of Fort Lauderdale. “My education prepared me for the technical aspects and broadened my understanding for the business and legal aspects that go into managing a business. The support I [received] from Career Services played a pivotal role in the launch of my business. I continue to work with many clients that were referred [to me] through my Career Services Advisor.”

    Franklin is responsible for his company’s marketing, financial, business, and photography. He says that a typical day involves working with a variety of clients, from individuals to corporations. “The process for a photo shoot includes preparing equipment, assembling the set, staging products, fine-tuning lighting, ensuring accuracy of the image exposure, and a final check [on styling].” After the photography session is completed, he retouches the photos to ensure that the final product aligns with the client’s expectations.

    He does add that photography is a very competitive industry. “You have to be passionate in order to succeed. You have to embrace your passion and dedicate time every day to perfect your craft.”

    Franklin, who in 2013 earned an Associate of Science in Photography from The Art Institute of Fort Lauderdale, says that his company is seeing fast growth. He was recently hired for his third photo shoot for BurgerFi, a restaurant chain with 75 locations nationwide. “They were so happy with the results of our previous project that they asked me to shoot their entire menu. My photos are going to go on all the menu boards and marketing materials,” he says.

    For the past two years, he’s also been the photographer for King Jewelers, a 100-year old, privately held jewelry business. “Through my work with King Jewelers, I have had the opportunity to photograph and interact with first-class brands, many with multi-million dollar price tags.” These include Breitling, Breguet, Cartier, Chanel, Harry Winston, Mont Blanc, Rolex, and Zenith. His photos have been published on websites and billboards—as well as “New York Magazine,” “Aventura Magazine,” “The Miami Herald,” “DuPont Registry Magazine,” “Indulge Magazine,” “Weston Magazine,” and King Jewelers Magazine.” He also counts Atlántico Rum, Christian Liaigre, Ya Mastiha Liqueur, L'Chaim Kosher Vodka, Lola James, and Neiman Marcus as clients.

    See http://ge.artinstitutes.edu/programoffering/472 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Grant Bell

    Grant Bell

    Industrial Design , 2004

    "[The Art Institute of Fort Lauderdale] helped me to establish the basics needed to get me started in the industrial design field."

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    Grant Bell

    Grant Bell is working as a vice president of design and engineering for Focus Product Design in Menlo Park, Silicon Valley, and San Francisco, California. He is responsible for setting up strategic direction and implementing long term initiatives. “I joined the team at Focus Product Design April 2014 as creative director and now oversee all industrial design, mechanical engineering, electrical engineering, software engineering, graphic design, videography, and marketing functions,” he says. Grant adds that during his time at the company, he’s doubled number of designers and engineers. He’s also presented multiple tutorial videos, TV marketing segments, and sales videos. “Focus Product Design has hosted numerous design Meetups where I have had the opportunity to present with some of the foremost leaders in the design and crowd-funding industry.”

    He’s proud to be working at a successful design firm in the heart of Silicon Valley. “[The area] is filled with the world’s most inspiring and incredibly smart individuals. I am both excited and humbled to be a part of it.” Grant lists his design influences as Syd Mead, Daniel Simon, H. R. Giger, and Richard Branson.

    Grant, who in 2004 earned a Bachelor of Science in Industrial Design from The Art Institute of Fort Lauderdale, says his education provided the foundation he needed to get him started in the industrial design industry. He recommends that current students stay focused and take internships to gain experience. “I recently heard someone say ‘you get what you work for, not what you dream for.’ So work hard and it will pay off.”

    See http://ge.artinstitutes.edu/programoffering/467 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Greg Dubois

    Greg Dubois

    Graphic & Web Design , 2009

    "[My instructors] showed me what the industry was like and really prepared me for [my current position]."

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    Greg Dubois

    Greg Dubois is a product designer for CBS Interactive. He’s responsible for creating the user experience on various media and mobile sites for CBSSports.com. “It's my job to design a product that users can use across platforms, and feel they have an intuitive grasp on what they're looking at. Designing ever-evolving platforms for an ever-evolving user is a challenge that constantly keeps me on my toes.” he says. Greg understands that not all creatives work in a team environment. “If you're the only creative, cultivate your environment by being who you are. We're creatives, so we all have a certain way about us.”

    Greg believes that for creative people, design becomes a part of who they are. “This field can have some long hours and a lot of mentally taking work home with you. But that's what's needed.” He designs both at work and at home to keep his creativity sharp and to stay on top of trends and technology. “Keep pushing, keep looking for inspiration and research, and know when to take a step back and breathe. As students, we can get consumed with finishing a product quickly and perfectly. It's important to know when to take a break and take your mind off a project.” Greg adds that it’s ok to make mistakes—as long as they are learning opportunities. “Those failures eventually make us great designers.”

    Greg, who in 2009 earned an Associate of Science in Graphic Design from The Art Institute of Fort Lauderdale says that his instructors led by example. “They showed me what the industry was like and really prepared me for [my current position].” He explains that in school, he believed he’d end up working in print design. But his career path led him to user interface and user experience design. Greg’s experience at The Art Institute of Fort Lauderdale taught him to be a versatile designer, which allowed him to make this transition. “I'm always challenged by new developments in technology and the changing and sophisticated design expectations of the every day user.”

    See http://ge.artinstitutes.edu/programoffering/464 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Jorge Montes

    Jorge Montes

    Culinary Arts , 2002

    "[My education] motivated me to get involved with the community and understand the many hats one must wear as a chef and business owner."

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    Jorge Montes

    Jorge Montes is the executive chef and co-founder of Roho Kitchen in Davie, Florida. He is responsible for production and execution of catering events. His day starts early—around 7:30 am—when he works with his crew to prep for the day ahead. “I am blessed with the opportunity to meet people in my career. I enjoy creating dishes and the ability to put my edible signature on the lives of many,” he says.

    Jorge adds that a career in the culinary industry takes passion and dedication. “Passion is a necessary fuel that will help you to excel. Work hard, ask a lot of questions, and be open to both your teachers and peers.” He finds culinary inspiration in different cultures and cuisines—and is proud to have graduated at the top of his culinary class. “I competed with the culinary team. During my tenure with the team as captain, we won back-to-back state championships along with multiple gold medals. Being a part of the competition team gave me that fiery edge and thrill of cooking.”

    Jorge, who in 2002 earned an Associate of Science in Culinary Arts from The Art Institute of Fort Lauderdale, says that his education provided the fundamentals of cooking techniques. “[My education also] motivated me to get involved with the community and understand the many hats one must wear as a chef and business owner.” He encourages current students to network with other chefs—and to keep a focus on learning throughout their careers.

    See http://ge.artinstitutes.edu/programoffering/456 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Maria Christina Anzalone

    Maria Christina Anzalone

    Fashion Design , 2008

    "Total commitment is required. If this is not your true passion in life, you will quickly find out. You cannot rely on someone else to get your job done for you. Everyone must do their part."

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    Maria Christina Anzalone

    Maria Christina Anzalone is a product coordinator for Venus Fashion Corporation in Boca Raton, Florida. She is responsible for $40 million in label distribution protocol for the company’s dress and jumpsuit business. Maria explains that she has daily communication with overseas partners and factories in China, Turkey, India, and Germany.

    Maria also participates in product fittings “to ensure the best fit for the Venus customer” and works with key inventory partners and upper management to review delivery dates of bulk goods. While performing these responsibilities she also has her eye on the future, reviewing current and future season product while negotiating the best cost to achieve Venus Fashion’s business goals.

    Maria balances her career with motherhood, which she admits can be challenging. She says that working mothers in the fashion industry feel pressure because of long workdays and frequent travel. “I found myself rocking my child to sleep (in one arm) and answering emails in the other. My work-life was not balanced and my stress level was at an all time high. I had to re-evaluate my situation, which lead to me to leave the job that I had held for several years and move onto a better situation.” Today, Maria is excited to be part of a company that promotes a healthy balance. “This was truly a life lesson for me, and taught me that there are employers that do put the employee first and I should never settle for less. My employer is truly supportive and has given me a road map to achieve my growth.”

    She adds that fashion is a career requiring total commitment. “If this is not your true passion in life, you will quickly find out.” Despite the demands of the industry, Maria says that she’s incredibly fulfilled when customers post positive feedback in focus groups or on social media. “It really makes it all worth it to know that we are making [our customers] happy.”

    Maria’s education at The Art Institute of Fort Lauderdale provided the foundation she needed—and the push from instructors to reach her full potential. “The teachers expected nothing but the best from us. If we were not giving 110%, we were only letting ourselves down in the end. The fact that our teachers were people from within the industry was really a source of encouragement.” Maria mentions that she frequently uses lessons learned in her fabric, advanced draping, and technical drawing classes.

    Maria, who in 2008 earned a Bachelor of Science in Fashion Design from The Art Institute of Fort Lauderdale, says that graduates new to the fashion industry need to stay positive and work hard. “This industry can be very harsh at times but don’t give up. Learn from your mistakes and just keep going.” She says that fashion design is a never-ending challenge to keep customers interested. “Each season [brings] new textiles, colors, and silhouettes. It is my job to source these new findings for the everyday customer who may not understand couture. It’s my challenge to keep [the customer] interested and deliver quality fashion.”

    See http://ge.artinstitutes.edu/programoffering/459 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Fort Lauderdale alumni Wladmir Moquete

    Wladimir Moquete

    Digital Filmmaking & Video Production , 2009

    "[My education gave me] the knowledge to adapt and make corrections on the fly."

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    Wladimir Moquete

    After two years as a photojournalist, editor, and microwave/satellite truck operator for WSFL-TV in Fort Lauderdale, Wladimir Moquete was hired as a senior photographer for KIAH-TV CW 39 in Houston, Texas. He’s responsible for all photography at NewsFix, a news program syndicated in the Miami market—as well as photography, video editing, lighting, and directing. With so many responsibilities, it’s obvious that the job can be challenging and unpredictable—and that’s just how he likes it.

    Some of Wladimir’s most exciting experiences have included going live on TV while on a submarine, experiencing zero gravity on a NASA tour plane, and meeting Gloria Estefan.

    Wladimir, who in 2009 earned an Associate of Science in Video Production from The Art Institute of Fort Lauderdale, believes that his education prepared him for his career—especially the lighting classes. “[These classes] opened my eyes to a new world where I control shadows, color, and highlights.” He recommends that students interested in the video industry learn to be flexible and handle challenges as they come. “Be flexible because you never know what challenges you will face. For example, when shooting outdoors, conditions change. [My education gave me] the knowledge to adapt and make corrections on the fly.”

    See http://ge.artinstitutes.edu/programoffering/474 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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What Will I Study?

Digital Film Video Study Section

I have the vision. I just need the skills.

The curriculum for our Digital Filmmaking & Video Production degree programs will take you from the basics to more advanced courses in an atmosphere every bit as creative and competitive as the real world of filmmaking and video production. Here are some of the areas you'll study:
  • Video
  • Lighting
  • Audio
  • Digital Imaging
  • Conceptual Storytelling
  • Editing
  • Studio Production
  • Motion Graphics
  • Digital Cinematography
  • Sound Design
  • Scriptwriting

I'm looking for my proving ground.

At The Art Institutes system of schools, creativity is our core, our calling, our culture. Digital Filmmaking & Video Production is built on that creative foundation. It’s also built on our knowledge that a creative career is not for the faint of heart. Every day is a battle to get your ideas produced and noticed. And because it’s tough out there, it’s tough in here. But we’ll support you along every step of your journey. We provide the mentoring and real-world experience you need to prevail, with faculty* who’ve worked in the field and internship possibilities at successful businesses. You’ll be encouraged and expected to be bold. To take risks. To push yourself and the people around you. It won’t be easy. In fact, it’ll be the hardest thing you’ll ever love.

*Credentials and experience levels vary by faculty and instructors.

 

Meet our Faculty

  • Fashion Honors Group Instructor & Coordinator Chrisa Tatakis

    Chrisa Tatakis

    Fashion Marketing & Management

    "Do what you love. And remember that hard work really does pay off."

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    Chrisa Tatakis

    Was there a defining moment when you knew you were destined to become a creative professional?

    I always knew I wanted to teach. I could never separate my love for fashion from my love for art. To me, they’re one and the same.

    How do you weave your professional background into the classroom experience?

    As a former lead designer in women's wear and children's wear, my industry experience covers everything from design, branding, and fabric and textile selection to product development, sourcing, even designing sales catalogs. In this way, I can share my knowledge all across the spectrum, and help guide students along their career path.

    What class assignment exemplifies your approach to teaching and mentoring?

    I instruct and coordinate the Fashion Honors Group. These students work with real industry professionals, both on and off campus. They produce a fashion show, working with clients and reaching out to designers, models, hair and makeup artists, photographers, and volunteer committees. They supervise hair, makeup, and model fittings, choose runway music, promote the event, dress the models, and rehearse the show. It’s hands-on and real-world, and it’s a valuable experience.

    How does collaboration contribute to students’ success—particularly when students from various programs work together?

    When we put on a fashion show, we try to get the whole school involved. Fashion students might direct Photography students on the specific look they’re after. We also work with students from Video Production, Graphic Design, and other fields. Collaborating across other programs really helps students strengthen their skills and abilities.

    What’s the most important thing you impart to students to help them succeed in class and the real world?

    Always be professional in how you present yourself and your work. Aways be on time and meet your deadlines.

    What’s the most critical advice you would offer any student embarking on a creative career?

    Do what you love and remember that hard work really does pay off.

    Anything else you’d like to share?

    Inspiring, guiding, and helping students to fulfill their dreams is the best feeling in the world.

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  • Graphic Design Instructor Frank Balzano

    Frank Balzano

    Graphic & Web Design

    "Be responsible. Be accountable. And welcome to reality."

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    Frank Balzano

    Was there a defining moment when you knew you were destined to become a creative professional?

    I've always loved all forms of art from as far back as high school. Later, I applied my fine art skills to commercial enterprises, creating mural designs, posters, and ads, as well as stage designs for corporate presentations. The door was always open and lucrative within the graphic design field. I've always felt it let me experience a wonderful sense of accomplishment.

    How do you weave your professional background into the classroom experience?

    I show students my portfolio to give them a sense of the kind of work they’ll be expected to do in their project assignments. We discuss my real-world experiences with clients, both good and bad, to help them develop a practical, professional approach to doing business, pricing, and learning time management. Also, I encourage students to enhance their technological skills to keep up with the industry.

    What class assignment exemplifies your approach to teaching and mentoring?

    My class assignments reflect my approach to teaching, mentoring and education. I incorporate the industry of design, print production, the digital arena, and the background technology, and tie it all together to help students create work that's worthy of their portfolios. I've seen innumerable success stories, and I’ve have always relished the opportunity to be a part of their success.

    How does collaboration contribute to students’ success—particularly when students from various programs work together?

    Collaboration is mandatory. In every project, the "account executive" acts as liaison between client and graphic designer, photographer, web designer, illustrator, copywriter, and so on. Everyone knows who's doing what, and group critique ensures the success of the project. Often, we see the design develop into something way beyond what the client initially approved.

    What’s the most important thing you impart to students to help them succeed in class and the real world?

    Here’s my philosophy, which has sustained me through the years: The principles of success are grounded in a firm base of hard work and dedication. Students are responsible and accountable for the success of their own education. There are no free rides or free grades. All grades are earned. Work hard and be diligently dedicated.

    What’s the most critical advice you would offer any student embarking on a creative career?

    Be responsible. Be accountable. And welcome to reality.

    Anything else you’d like to share?

    I’ve had the honor and pleasure of teaching, working with, energizing, and inspiring students since 1986.

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  • Digital Filmmaking & Video Production Instructor Kyle W. Farley

    Kyle W. Farley

    Digital Filmmaking & Video Production

    "The opportunity to connect with audiences in meaningful ways has never been more exciting."

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    Kyle W. Farley

    Was there a defining moment when you knew you were destined to become a creative professional?

    That would be when I became program director for the college TV station at Miami University in Oxford, Ohio. I learned to produce entertainment, sports and news programming for the broadcast market. It was hectic, overwhelming, and unbelievably exciting for a 19-year-old. I soon realized that my dream of a TV and film career could become a reality.

    How do you weave your professional background into the classroom experience?

    I incorporate my 30 years of real-world experience into class projects to help transform students from filmviewers into filmmakers. I encourage them to explore a variety of filmmaking techniques and see for themselves which options work best on any given production. Casting talent, organizing crew, scouting locations, renting camera gear, dealing with weather issues, applying for permits, gathering releases, overcoming time and budget limitations...filmmakers face those challenges every day. So when students overcome those same hurdles, they become more confident—and more prepared for the professional world.

    What class assignment exemplifies your approach to teaching and mentoring?

    A student might have hundreds of good ideas. What matters is what they do with those ideas. My students take their ideas through the entire production process, from script to screen. By building on their creativity thorough the process, they learn that a good idea plus careful execution can equal a successful career in the film business.

    How does collaboration contribute to students’ success—particularly when students from various programs work together?

    Films are never made by a single person—and we wouldn't want them to be. From writer to director to editor, many opinions and lots of hard work go into the production. By pooling talents from disciplines like fashion, audio, visual effects and design, a film can appear to have a much higher production value than the budget allows. Through teamwork, each individual's talents contribute to the film's overall success.

    What’s the most important thing you impart to students to help them succeed in class and the real world?

    Today, all you need is a cell phone camera and editing software on your tablet to call yourself a filmmaker. What does that mean for filmmaking as a career choice? Has filmmaking been killed by Vimeo and YouTube? Not if we elevate filmmaking to something new. Students need to be daring and challenge themselves to change the way we look at films and TV. With new media outlets forming every day and screens popping up everywhere, the opportunity to connect with audiences in meaningful ways has never been more exciting.

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The Art Institute of San Antonio, a branch of The Art Institute of Houston alumni Sommer Bostick Working on game based training for the military has exposed me to things I never would be doing when I started at [The Art Institute of San Antonio]. Sommer Bostick
Media Arts & Animation, The Art Institute of San Antonio, a branch of The Art Institute of Houston, 2014