Graphic & Web Design

Graphic &Web Design

I'm ready to prove myself.

Nobody has to tell you that visual communication is becoming more and more interactive. And as the lines between graphic design and web design become less defined, employers are starting to look for both graphic designers with interactive skills and web developers with solid design skills. If you’re considering either direction, our Graphic & Web Design degree programs is the place to start. We’ll guide you through the fundamentals of visual communications in both disciplines. Then you’ll choose either a print or interactive concentration as you begin to work toward a future where you can do what you love. You’ll be surrounded and inspired by other talented, creatively driven students. And you’ll be and pushed, challenged, and, above all else, supported by experienced faculty* who know what it takes to succeed in the real world.

*Credentials and experience levels vary by faculty & instructors.

Degrees Offered

Associate of Applied Science in Graphic Design

Quarter Credit Hours:
90
Timeframe:
6 Quarters

Gainful Employment

Outcomes

Associate of Applied Science in Graphic Design

Outcomes

See ge.artinstitutes.edu/programoffering/482 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

View Academic Catalog

Bachelor of Fine Arts in Graphic & Web Design

Quarter Credit Hours:
180
Estimated Number of Quarters:
12 Quarters

Gainful Employment

Outcomes

Bachelor of Fine Arts in Graphic & Web Design

Outcomes

See ge.artinstitutes.edu/programoffering/4173 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

  • Graduates demonstrate versatile aesthetic layout and design solutions, including effective usage of space, line, color, shape, texture, form, balance and value; typographic and photographic hierarchy structures.
  • Graduates demonstrate conceptual thinking through work that reflects historical and contemporary trends, answering design problems with creative visual and writing elements.
  • Graduates demonstrate the interdependence of content and visual expression; evaluate and critique their design concept; articulate the vision behind their creative work, and defend their creative solutions.
  • Graduates articulate their design direction by communicating mastery of graphic and web design, problem solving, ethics and industry standards in visual presentations.
Graphic Design Concentration Specific Objectives:
  • Graduates demonstrate and apply competencies in industry-specific computer software. These include preparation and presentation of work, technical aspects of prepress, output, and quality reproduction as well as web design.
Web Design Concentration Specific Objectives:
  • Graduates demonstrate knowledge of interactive design & development using industry software, authoring systems and/or web scripting.

View Academic Catalog

Classroom Experience

I have the talent and the intensity. I just need the tools.

Both graphic design and web design are really about coming up with new approaches to solve problems. So you’ll start with the basics of both in areas like color, illustration, and image manipulation, then explore concept development and implementation courses. After your first year, you’ll choose a concentration. In Graphic Design, you’ll take a more traditional approach, studying product packaging, posters, art direction, and layout design. You’ll work on product packaging, posters, and interactive media, including web page design. You’ll work with professional technology, including image manipulation software and computer-aided design, then progress to art direction and strategies for designing a product, service, or message. If you choose Web Design, you’ll work across media platforms from mobile devices to desktop computers. This is screen-based visual communication involving interactive design and development using industry software, authoring systems and web scripting. You’ll explore emerging technology, work with audio and video, and more. See our gainful employment pages for possible careers that match the program that interests you.

Meet our Alumni

  • The Art Institute of Houston alumni Andray Clark

    Andray Clarke

    Design & Technical Graphics , 2012

    "The Art Institute of Houston opened the doors to design for me. I have always been aware of my passion but didn't have the direction or knowledge to make it work for me."

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    Andray Clarke

    Andray A. Clark creates illustrations, animations, and 2D/3D modeling for Superior Energy Completion Services in Houston, Texas. Andray is an active serviceman. He’s spent eight years in the United States Navy, earning the rank of Petty Officer 3rd Class. Andray is the only illustrator within the company and he’s careful to manage each project to ensure it’s completed in a timely manner. “I love my job and the clients love my work, so it is always worth it.”

    Andray is proud to have completed his education and set a positive example for his children. “Most families I knew growing up didn’t see college graduation as a possibility. I’m proud to show my kids that this is one of the many options that can be accomplished by hard work and dedication.” Andray says he comes for a family of creative artists. His mother is a nurse who also works as an artist, decorator, and florist. He enjoys the opportunity to be creative and innovative. “This field is [on the forefront] of technology. The products that we have been trained to produce have multiple end users and [are] in demand.”

    Andray, who in 2012 earned a Bachelor of Science in Design & Technical Graphics from The Art Institute of Houston, says his education opened the door to a career in design. “I have always been aware of my passion [for design] but didn’t have the direction or knowledge to make it work for me.” He recommends that current students work hard and discover their strengths. “Search for what you love and point it toward a career path.” Andray believes that successful illustrators and animators must also stay ahead of the curve. He says that future industry trends include evolving rendering software, using animation and 3D models for marketing, growing minority-owned business, and understanding marketing and educational material.

    See http://ge.artinstitutes.edu/programoffering/1632 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Houston alumni Brian Jones

    Brian Jones

    Culinary Arts , 2015

    "[My education] taught me how to be a balanced and well-rounded chef. I learned about the importance of attention to detail and consistency."

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    Brian Jones

    Brian Jones is a culinary assistant at Walt Disney World in Orlando, Florida. He assists in the presentation and preparation of food. “Every day begins and ends with a meeting to discuss events. Stations are assigned and expectations for each of us are given. Stations rotate regularly so that we are able to learn everything equally,” he says.

    Brian is excited to be a Disney cast member—a job he describes as “creating happiness.” “The fact that I am able to [make people happy] with food is what I’m most proud of.” He adds that his culinary inspiration is James Beard Foundation Award-winning chef, TV personality, and restaurateur Chef Michael Symon. Living and working at Disney World is also a major perk. “I get into all of the parks for free whenever I want and I experience Disney magic on a daily basis.”

    Brian, who in 2015 earned an Associate of Applied Science in Culinary Arts from The Art Institute of Houston, says his education taught him to be a balanced and well-rounded industry professional. “I learned about the importance of attention to detail and consistency.” Brian recommends that current students use fruits and vegetables that are in season and never stop practicing the basics. “The techniques you learn in your skills lab will go with you for your entire career.”

    See http://ge.artinstitutes.edu/programoffering/479 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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  • The Art Institute of Houston alumni Joe Pierzchajlo

    Joe Pierzchajlo

    Culinary Management , 2012

    "I love the fact that I am in the kitchen on a weekly basis but I am also traveling and meeting manufacturers or providing on-site catering."

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    Joe Pierzchajlo

    Joe Pierzchajlo is working as an executive chef for Green Plate Foods in Bellaire, TX. He’s responsible for new product research and development, managing the catering staff, and menu planning. Each week, Joe and his team create new products for taste testing—then they fine-tune products that have already been developed. He also meets with contract manufacturers to begin the process of having certain products commercialized for wider distribution.

    Joe is excited at the growth he’s experienced while at Green Plate Foods. When he joined the company, it was in transition. “One of [the new] goals was to take our top baked goods and produce them on a larger scale with the help of contract manufacturers. I helped lead this process and we now have around dozen items that being commercially produced and carried by food distributors like Sysco and sold in stores such as Whole Foods,” he says.

    Joe, who in 2012 earned a Bachelor of Science degree in Culinary Management from The Art Institute of Houston, says that his education helped him to become a better cook and well-rounded culinary artist. The school’s chef instructors taught him the foundations of classical cooking, while his management classes helped him to gain an understanding of menu costing and accounting. “I love the fact that I am in the kitchen on a weekly basis but I am also traveling and meeting manufacturers or providing on-site catering.”

    See ge.artinstitutes.edu/programoffering/480 for program duration, tuition, fees and other costs, median debt, salary data, alumni success, and other important info.

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What Will I Study?

Graphic & Web Design Study

I'm a visual problem solver. Let's get started.

The curriculum for each concentration is hands-on, rigorous, and well-rounded. It was designed by experienced industry and education innovators to emphasize the skills you’ll need to start you career. Beginning with common classes, then exploring concentration-specific areas, you'll study:

SHARED COURSES:
  • Color & Design Fundamentals
  • Image Manipulation
  • Traditional Typography
  • Layout & Concept Design
  • Web Page Scripting
  • Digital Illustration
  • Interactive Motion Graphics
GRAPHIC DESIGN CONCENTRATION:
  • Advertising Concepts
  • Form and Space, including Advanced Layout Design
  • Package Design
  • Business of Graphic Design
  • Publication Design
  • Art Direction
WEB DESIGN CONCENTRATION:
  • Information Architecture
  • Interface Design
  • Audio & Video
  • Design for Mobile Devices & Emerging Technologies
  • Web Page Design

I'm looking for my proving ground.

At The Art Institutes system of schools, creativity is our core, our calling, our culture. Our Graphic & Web Design degree programs are built on that creative foundation. It’s also built on our knowledge that a creative career is not for the faint of heart. Because it’s tough out there, it’s tough in here. But we temper the tough with the support you need to make your creativity marketable. We provide the mentoring and real-world experience you need to prevail, with faculty* who’ve worked in the field and internship possibilities at successful businesses. Here, you’ll be encouraged and expected to be bold. To take risks. To push yourself and the people around you. So if your heart is telling you that you belong in a creative field, you belong here. It’s the hardest thing you’ll ever love.

*Credentials and experience levels vary by faculty and instructors.

 

Meet our Faculty

  • Patrick Brunelli-Guerra

    Culinary Arts

    "Never say that something is impossible. See every challenge as a new opportunity for you to grow even more."

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    Patrick Brunelli-Guerra

    Was there a defining moment when you knew you were destined to become a creative professional?

    I’ve always had a passion for cooking. When I was 13 I spent my summer vacation washing dishes at my uncle’s Italian restaurant. I was fascinated by how he prepared all these intriguing, delicious dishes. Two years later, I started a culinary apprentice in Switzerland.

    How do you weave your professional background into the classroom experience?

    I always combine the basic techniques with real-life examples from my experience as an executive chef. We end each class with a recap of techniques and cooking methods, then apply them to a situation in a restaurant kitchen. It helps students understand what’s expected of them once they graduate.

    What class assignment exemplifies your approach to teaching and mentoring?

    In my Senior Culinary Practicum Class, I show students the final product, then work backwards and explain the steps it takes to get there. I don’t like to hand them all the answers on a silver platter; I want them to think for themselves.

    How does collaboration contribute to students’ success—particularly when students from various programs work together?

    Teamwork is absolutely essential. In my Senior Culinary Practicum, I engage students from Photography, Graphic & Web Design, and Interior Design to create a menu, do the marketing, and design a kitchen and dining room layout. It’s a great way for students to see the big picture.

    What’s the most important thing you impart to students to help them succeed in class and the real world?

    Always be humble, learn as much as you can, and be open to others’ ideas.

    What’s the most critical advice you would offer any student embarking on a creative career?

    Never say that something is impossible. See every challenge as a new opportunity for you to grow even more.

    Anything else you’d like to share?

    I firmly believe that partnering with international schools is very valuable for our students in terms of broadening their experience.

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  • Graphic Design Instructor Zack Zwicky

    Zack Zwicky

    Graphic & Web Design

    "Work hard—and do it for yourself."

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    Zack Zwicky

    Was there a defining moment when you knew you were destined to become a creative professional?

    I'm not sure I've had that "defining moment," because I think of myself as someone who helps others realize their goals and potential, both through my own work and by helping students with theirs.

    How do you weave your professional background into the classroom experience?

    I give students straight talk, I bring real life clients into the classroom, and I take my students on field trips so that can actually see, touch, and smell the things our industry is made of. You can’t learn about a profession like this within the walls of a building. By experiencing those situations while in school, they learn to deal with a lot of the challenges they'll encounter once they graduate.

    What class assignment exemplifies your approach to teaching and mentoring?

    In Layout class, I have my students create a book about someone from a much different place—in terms of geography, religion, society, financial status, whatever. They interview that person to learn about things they've never experienced, then combine the written interview with original imagery to create a book that documents and explores the diverse world we live in.

    How does collaboration contribute to students’ success—particularly when students from various programs work together?

    In my Art Direction class I like to have students from different programs work together. By the end of the class they've all learned something about each other’s craft, and they’re better prepared to work with others in the industry.

    What’s the most important thing you impart to students to help them succeed in class and the real world?

    Believe in yourself. It’ll help you succeed when you don't feel you're up to the task at hand.

    What’s the most critical advice you would offer any student embarking on a creative career?

    Work hard—and do it for yourself.

    Read More...
Miami International University of Art & Design alumni Marlon Munoz I'm challenged by the opportunity to take my ideas and bring them to life. Marlon Munoz
Visual Effects & Motion Graphics, Miami International University of Art & Design, 2008