Graphic & Web Design

Course Listing

Graphic & Web Design
Bachelor of Fine Arts
Published June 1, 2016

Student Learning Outcomes

See ge.artinstitutes.edu/programoffering/4173 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

  • Graduates demonstrate versatile aesthetic layout and design solutions, including effective usage of space, line, color, shape, texture, form, balance and value; typographic and photographic hierarchy structures.
  • Graduates demonstrate conceptual thinking through work that reflects historical and contemporary trends, answering design problems with creative visual and writing elements.
  • Graduates demonstrate the interdependence of content and visual expression; evaluate and critique their design concept; articulate the vision behind their creative work, and defend their creative solutions.
  • Graduates articulate their design direction by communicating mastery of graphic and web design, problem solving, ethics and industry standards in visual presentations.
Graphic Design Concentration Specific Objectives:
  • Graduates demonstrate and apply competencies in industry-specific computer software. These include preparation and presentation of work, technical aspects of prepress, output, and quality reproduction as well as web design.
Web Design Concentration Specific Objectives:
  • Graduates demonstrate knowledge of interactive design & development using industry software, authoring systems and/or web scripting.

Program Courses

Graphic Design Concentration

Program Courses

GD101 Digital Illustration I
GD111 Typography—Traditional
GD212 Digital Photography for Designers
GD416 Media Business Law
GD417 Senior Project
GD421 E-Portfolio
GWDA101 Applications and Industry
GWDA102 Rapid Visualization
GWDA105 Concept Design
GWDA111 Introduction to Layout Design
GWDA122 Typography—Hierarchy
GWDA202 Interface Design
GWDA203 Pre-Press Production
GWDA207 Design History
GWDA209 Graphic Design Portfolio I
GWDA212 Typography – Expressive and Experimental
GWDA213 Timeline Animation and Interaction
GWDA222 Intermediate Layout Design
GWDA223 Intermediate Web Page Scripting
GWDA232 Form and Space
GWDA242 Graphic Symbolism
GWDA252 Advanced Layout Design
GWDA262 Package Design
GWDA272 Corporate Identity
GWDA282 Collateral Design
GWDA302 Information Design
GWDA303 Interactive Motion Graphics
GWDA305 Art Direction
GWDA312 Publication Design
GWDA315 Contemporary Issues in Typography
GWDA352 History of Typography
GWDA362 Font Design
GWDA403 Advanced Motion Graphics
GWDA409 Graphic and Web Design Capstone
GWDA419 Graphic Design Portfolio II
GWDA422 Hand Lettering
IMD131 Introduction to Scripting Languages
INT419 Internship
Program Elective

Foundational Courses

ART106 Design Fundamentals
ART108 Observational Drawing
ART109 Image Manipulation
ART114 Color Fundamentals
CD400 Career Development

General Education Courses

ARTS1303 Art History I
ARTS1304 Art History II
ENGL1301 English Composition
MATH1310 College Mathematics
PSYC2301 General Psychology
SOCI1306 Social Problems
SPCH1315 Public Speaking

Web Design Concentration

Program Courses

GD101 Digital Illustration I
GD111 Typography—Traditional
GD212 Digital Photography for Designers
GD416 Media Business Law
GWDA101 Applications and Industry
GWDA105 Concept Design
GWDA111 Introduction to Layout Design
GWDA122 Typography – Hierarchy
GWDA123 Programming Logic
GWDA132 Information Architecture
GWDA201 Audio and Video
GWDA202 Interface Design
GWDA205 Desktop Video
GWDA210 Web Portfolio I
GWDA213 Timeline Animation and Interaction
GWDA223 Intermediate Web Page Scripting
GWDA233 Advanced Style Sheet Scripting
GWDA243 Object Oriented Scripting
GWDA253 Authoring and Interaction
GWDA263 Web Standards
GWDA272 Corporate Identity
GWDA292 Experience Design
GWDA303 Interactive Motion Graphics
GWDA313 Emerging Technologies
GWDA315 Contemporary Issues in Typography
GWDA323 Design Team: Pre-Production
GWDA333 Senior Project: Pre-Production
GWDA353 Server-Side Scripting
GWDA363 Client-Side Scripting
GWDA372 Content Management Systems
GWDA373 Advanced Server-Side Scripting
GWDA382 Design for Mobile Devices
GWDA403 Advanced Motion Graphics
GWDA413 Design Team: Production
GWDA420 Web Portfolio II
GWDA423 Senior Project Production
IMD131 Introduction to Scripting Languages
Program Elective

Foundational Courses

ART106 Design Fundamentals
ART108 Observational Drawing
ART109 Image Manipulation
ART114 Color Fundamentals
CD400 Career Development
INT419 Internship

General Education Courses

ARTS1303 Art History I
ARTS1304 Art History II
ENGL1301 English Composition
MATH1310 College Mathematics
PSYC2301 General Psychology
SOCI1306 Social Problems
SPCH1315 Public Speaking


Program Electives

Humanities History Elective (choose one):

HIST1301 U.S. History I
HIST1302 U.S. History II
HIST2321 World Civilizations I
HIST2322 World Civilizations II

Mathematics and Science Elective (choose two):

BIOL1308 Biology
ENVR1401 Environmental Science
MATH4332 Mathematics for Decision Making
PHYS1301 Physics

Social Science Elective (choose one):

PSYC2319 Social Psychology
PSYC3019 Human Sexuality

Humanities English Elective (choose one):

ENGL1302 Introduction to Literature
ENGL2307 Creative Writing
ENGL2311 Business Writing for Professionals
ENGL3511 Literature and Film Analysis

Humanities History Elective (choose one):

HIST1301 U.S. History I
HIST1302 U.S. History II
HIST2321 World Civilizations I
HIST2322 World Civilizations II

Mathematics and Science Elective (choose two):

BIOL1308 Biology
ENVR1401 Environmental Science
MATH4332 Mathematics for Decision Making
PHYS1301 Physics

Social Science Elective (choose one):

PSYC2319 Social Psychology
PSYC3019 Human Sexuality



Print course listing

Note: The Art Institute of Houston reserves the right to alter the sequencing of classes. Some courses are offered on a rotating basis. Students should consult their Academic Advisors and/or Department Chair when creating their course schedules to ensure they are following the recommended sequence. Students must meet all co/prerequisites for courses.