Graphic & Web Design

Course Listing

Graphic & Web Design
Bachelor of Science
Published June 1, 2016
This program can be completed on ground, blended (plus) or online.

Student Learning Outcomes

See ge.artinstitutes.edu/programoffering/4206 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

Graphic & Web Outcomes:
  • Demonstrate versatile, aesthetic solutions of layout and design. This includes proper understanding of the usage of: space, line, color, shape, texture, form and value.
  • Demonstrate conceptual thinking through work that reflects historical and contemporary trends by answering design problems with creative visuals and writing.
  • Express a clear message to specific demographics using various mediums.
  • Articulate their chosen design direction and solution by communicating their mastery knowledge of graphic design, problem solving, ethics, and industry standards in a visual presentation. .
Graphic Design Specific:
  • Demonstrate, through a printed and online portfolio, the application of competencies through projects that highlight their mastery of industry software and technology in the print design field.
  • Master technical aspects of prepress, output, and quality reproduction as well as web design.
Web Design Specific:
  • Demonstrate, through a live web site, a mastery of interactive design and development using industry software, authoring systems, and/or web scripting.
  • Apply and integrate advanced functionality within interactive business solutions for clients

Program Courses

Common Courses
FND105 Design Fundamentals
FND110 Observational Drawing
FND135 Image Manipulation
FND150 Digital Color Theory
GWDA101 Applications and Industry
GWDA103 Digital Illustration
GWDA105 Concept Design
GWDA111 Introduction to Layout Design
GWDA112 Typography - Traditional
GWDA113 Fundamentals of Web Page Scripting
GWDA122 Typography-Hierarchy
GWDA202 Interface Design
GWDA209 Portfolio I
GWDA213 Timeline Animation & Interaction
GWDA272 Corporate Identity
GWDA303 Interactive Motion Graphics
GWDA419 Portfolio II
Program Elective Option 1**
Program Elective Option 2 **

Subtotal Credits 57

General Education Courses
GE110 English Composition
GE115 Critical Thinking
GE120 College Mathematics
GE130 Art History
GE140 Speech and Communication
GE150 Natural Science
GE160 Psychology
GE200 Sociology
GE201 Historical and Political Issues
GE220 World Civilization
GE250 Anthropology
GE260 Research and Technical Writing
GE280 Conversational Spanish I
GE490 General Education Capstone

Subtotal Credits 54

Graphic Design Concentration Courses
GD225 Photography Techniques
GD411 Advanced Digital Imaging
GWDA102 Rapid Visualization
GWDA203 Prepress & Print Production
GWDA207 Design History
GWDA212 Typography-Expressive & Experimental
GWDA222 Intermediate Layout Design
GWDA232 Form and Space
GWDA242 Graphic Symbolism
GWDA252 Advanced Layout Design
GWDA262 Package Design
GWDA282 Collateral Design
GWDA302 Information Design
GWDA305 Art Direction
GWDA308 Business of Graphic Design
GWDA312 Publication Design
GWDA406 Internship
GWDA409 Graphic & Web Design Capstone
Major Elective 1
Major Elective 2
Major Elective 3
Major Elective 4
Major Elective 5

Subtotal Credits 69

Students choosing the Graphic Design Concentration must select one of the following Major Elective Focus areas, which will fulfill the five required Major Electives for the program.

Illustration Major Elective Focus (Graphic Design Concentration)
Major Elective 1 GWDA322 Sequential Illustration
Major Elective 2 GWDA332 Life Drawing
Major Elective 3 GWDA342 Editorial Illustration
Major Elective 4 GWDA402 Book Illustration
Major Elective 5 GWDA412 Mixed Media

Typography Major Elective Focus (Graphic Design Concentration)
Major Elective 1 GWDA315 Contemporary Typography
Major Elective 2 GWDA352 History of Typography
Major Elective 3 GWDA362 Font Design
Major Elective 4 GWDA403 Interactive Motion Graphics
Major Elective 5 GWDA422 Hand Lettering


Program Electives

Illustration Major Elective Focus (Graphic Design Concentration)
Major Elective 1 GWDA322 Sequential Illustration
Major Elective 2 GWDA332 Life Drawing
Major Elective 3 GWDA342 Editorial Illustration
Major Elective 4 GWDA402 Book Illustration
Major Elective 5 GWDA412 Mixed Media

Typography Major Elective Focus (Graphic Design Concentration)
Major Elective 1 GWDA315 Contemporary Typography
Major Elective 2 GWDA352 History of Typography
Major Elective 3 GWDA362 Font Design
Major Elective 4 GWDA403 Interactive Motion Graphics
Major Elective 5 GWDA422 Hand Lettering

User Experience Focus Major Elective (Web Design Concentration)
Major Elective 1 GWDA307 User Experience Design: Research
Major Elective 2 GWDA343 User Experience Design: Project Development
Major Elective 3 GWDA392 User Experience Design: Prototyping
Major Elective 4 GWDA432 Digital Typography
Major Elective 5 GWDA433 Advanced Motion Graphics

Development Focus Major Elective (Web Design Concentration)
Major Elective 1 GWDA353 Server-Side Scripting
Major Elective 2 GWDA363 Client Side Scripting
Major Elective 3 GWDA373 Advanced Server-Side Scripting
Major Elective 4 GWDA432 Digital Typography
Major Elective 5 GWDA443 Advanced Scripting

** PROGRAM ELECTIVES must be chosen from the elective pool. Prerequisites must be met.


Print course listing

Note: The Art Institute of Indianapolis reserves the right to alter the sequencing of classes. Some courses are offered on a rotating basis. Students should consult their Academic Advisors and/or Department Chair when creating their course schedules to ensure they are following the recommended sequence. Students must meet all co/prerequisites for courses.