Graphic & Web Design

Course Listing

Graphic & Web Design
Bachelor of Science
Published June 1, 2016

Student Learning Outcomes

  • Understand and practice the characteristics of basic design elements such as: line, shape, volume, space, value, texture, color, scale/proportion, unity, contrast, repetition/variation, and rhythm
  • Identify, analyze, and apply the critical thinking process to the design challenges of specific problems
  • Demonstrate the principles and effective solution and use of type
  • Apply appropriate software solutions to design problems
  • Articulate and solve basic problems of form and function
  • Exhibit knowledge of color theory and perception
  • Apply knowledge gained through research into design trends and styles to appropriate design assignments
  • Integrate design concepts with materials, skills, and technology
  • Use effective file and time management skills in the production of projects
  • Develop the ability to critique, defend, and support the integrity of a chosen project
  • Relate printing terms, concepts, and processes to the preparation of electronic documents
  • Demonstrate craftsmanship (organization, neatness, precision)
  • Develop a professional work ethic
  • Assess personal strengths and weaknesses
  • Assemble a final portfolio with a variety of design projects
  • Develop an awareness of graphic design business practices including the ability to negotiate with clients, produce proposals, conduct research, solicit work, and manage time and budget resources
  • Participate as a member or leader of a creative team
  • Develop a knowledge base in the history of graphic design
  • Create a web-based project using appropriate scripting language and software
  • Identify, select, and use various media and styles to achieve desired results

Program Courses


ART101 Drawing & Perspective
ART102 Fundamentals of Design
ART103 Color Theory
ART104 Observational Drawing
ART124Design History
BUS299 Internship
CIS112 Introduction to Design Applications
GD106 Typography – Traditional
GD107 Digital Imaging
GD121 Design Layout
GD123 Design Concepts
GD202 Electronic Design
GD203 3D Design
GD204 Media Design
GD205 Conceptual Imagery
GD211 Digital Illustration
GD213 Marketing Design
GD214 Corporate Identity
GD215 Typography – Hierarchy
GD221 Print Production
GD223 Digital Pre-Press
GD301 Professional Practice
GD302 Design Production Team
GD311 Advertising Design
GD313 Publication Design
GD314 Collateral Design
GD315 Typography – Expressive & Experimental
GD316 Copywriting
GD321 Package Design
GD330 Environmental Design
GD402 Art Direction
GD411 Advanced Digital Imaging
GD412 Advanced Design
GD413 Digital Portfolio
GD415 Graphic Design Capstone
GD489 Portfolio Preparation
GD499 Portfolio Presentation
IMD121 Web Scripting
IMD130 Interactive Motion Design I
IMD210 Web Authoring I
PHG110 Principles of Photography
VEMG201 Graphic Symbolism


COM101 Communication for College & Career Success
COM140 Speech & Communication
COM443 Advanced Communications
ENG110 English Composition
HUM201 Historical & Political Issues
MTH105 College Algebra

Credits Required 126

Credits Required 22


Program Electives

Credits Required 32
Print course listing

Note: The Art Institute of Las Vegas reserves the right to alter the sequencing of classes. Some courses are offered on a rotating basis. Students should consult their Academic Advisors and/or Department Chair when creating their course schedules to ensure they are following the recommended sequence. Students must meet all co/prerequisites for courses.