Course Listing

Fashion Marketing & Management
Published June 1, 2016

Student Learning Outcomes

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Program Courses

Program courses

FMMB101 Introduction to Retailing
FADB111 Survey of the Fashion Industry
FADB308 Fundamentals of Business
FMMB301 Elements of Retail Logistics & Distribution
FADB103 Textile Fundamentals
ADVB201 Fundamentals of Marketing
FMMB201 Merchandising Math
FMMB211 Retail Buying
ADVB204 Consumer Behavior & Persuasive Sales Techniques
FMMB221 Merchandise Management
ADVB407 E-Commerce Strategies & Analytics
FMMB218 Human Resource Management

Total courses required to graduate: 48

Program Electives

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Note: The Art Institute of Tennessee reserves the right to alter the sequencing of classes. Some courses are offered on a rotating basis. Students should consult their Academic Advisors and/or Department Chair when creating their course schedules to ensure they are following the recommended sequence. Students must meet all co/prerequisites for courses.