Dusty Crocker

Graphic & Web Design

Graphic Design Instructor
The Art Institute of Pittsburgh — Online Division

Dusty Crocker

Exude self-assuredness and confidence in your work. Dusty Crocker , Graphic Design Instructor , The Art Institute of Pittsburgh — Online Division

Was there a defining moment when you knew you were destined to become a creative professional?

I never considered ever doing anything else but art and design.

How do you weave your professional background into the classroom experience?

I run my classes very similar to the way I used to run my design firm. But instead of art directing the students, I encourage them to find their own solutions. Every critique and every review comes from my experience as a former creative director—the environment comes close to what students will encounter in the real world.

What class assignment exemplifies your approach to teaching and mentoring—and how do you inspire students to push themselves beyond their own perceived limits?

The projects I assign are designed to emulate, as closely as possible, the real world of design, following the same studio model process from concept to execution. My job is to raise the bar for each individual student. Regardless of the experience and skill they bring to the class, I expect them to challenge themselves.

How does collaboration contribute to students’ success—particularly when students from various programs work together?

The ability to give and take peer criticism helps students grow as professional designers.

What’s the most important thing you impart to students to help them succeed in class and the real world?

Exude self-assuredness and confidence in your work.