Fashion Marketing & Management
Instructor of Fashion Marketing, Graphic Design, and Advertising
The Art Institute of Philadelphia
There's no such thing as "self-made" success. It's the result of equal parts ambition, courage, and those who help you along the way. Kirk Widra , Instructor of Fashion Marketing, Graphic Design, and Advertising , The Art Institute of Philadelphia
Was there a defining moment when you knew you were destined to become a creative professional?
My mother was a businesswoman. After I’d earned a Graphic Design degree and was looking for a job, she suggested that I see myself as someone who sells art and design as a service. She spent several weeks teaching me the ins and outs of the business world. After that, I felt empowered on job interviews and I’ve never looked back.
How do you weave your professional background into the classroom experience?
I simply share my experiences—both good and bad—with my students as learning tools and inspiration. I make sure I let them know that to be successful, you have to be wiling to make mistakes.
How does collaboration contribute to students’ success?
Those of us who are agents of change recognize that design and the arts are critical resources for transforming society and solving complex problems. We want to position ourselves at the center of public life as artists, scholars, designers, and educators. Collaboration is a natural extension of that belief.
What’s the most important thing you impart to students to help them succeed in class and the real world?
There’s no such thing as “self-made" success. It’s the result of equal parts ambition, courage, and those who help you along the way.