Web Design & Interactive Media

Course Listing

Web Design & Interactive Media
Bachelor of Science
Published June 1, 2016

Student Learning Outcomes

Program Objectives

  • Utilize the visual language of design
  • Utilize and select various media and styles to achieve desired results
  • Create graphics using image manipulation software
  • Apply interface design principles
  • Perform fundamental Internet functions
  • Use authoring software
  • Create and critique moving and static images that convey thematic meanings
  • Describe needs analysis as it pertains to usability
  • Use basic scripting commands
  • Write HTML code
  • Demonstrate a variety of scripting techniques
  • Utilize typefaces appropriate for screen-based media
  • Develop and present a professional portfolio
  • Create databases for delivering dynamic content
  • Use server-side scripting to deliver database content to a web page
  • Work in a team to execute a web-based concept
  • Qualify methods and explain how usability impacts a company’s bottom-line and business objectives
  • Employ the role of design in branding/corporate identity
  • Design and produce identity design for multiple formats including print and the Web

See ge.artinstitutes.edu/programoffering/553 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

Program Courses


Students choose one of the following:

DF10110 Introduction to Video Production
PH10130 Fundamentals of Photography
PH10350 Principles of Digital Photography for Non-Majors

Students choose one of the following:

DF10240 Introduction to Digital Editing
AD10350 Principles of 3-D Modeling

Students are required to take the following:

GR10110 Fundamentals of Drawing
GR10120 Fundamentals of Design
GR10130 Color Theory
IM0015PF Portfolio Foundations Web Design & Interactive Media
IM10210 Image Manipulation
IM10220 Digital Typography
IM10231 Programming Logic
IM10310 Introduction to Scripting Languages
IM10330 Introduction to Audio
IM10340 Advanced Image Manipulation
IM10410 Intermediate Scripting Languages
IM10421 Web Design Workshop
IM10430 Audio Production for Interactive Design
IM20511 E-Learning Design
IM20521 Dynamic Web Scripting
IM20530 Concepts in Motion Design
IM20540 Digital Illustration
IM20611 E-Learning Production
IM20620 Interactive Motion Graphics
IM20710 Digital Portfolio I
IM20720 Project Management
IM20730 Designing for Interactive Media
IM20810 Digital Portfolio II
IM20820 Advanced Web Scripting
IM20830 Introduction to User Centered Design
IM30911 Advanced Topics in Web Programming
IM30920 Interactive Motion Scripting
IM30930 Usability Testing
IM30940 Net Broadcasting
IM31010 Senior Project Research
IM31020 Integrated Information Design
IM31031 Emerging Technologies
IM31040 Designing for Server Side Technology
IM31110 Senior Project Application and Defense
IM31120 Professional Practice
IN31210IM BS Internship
Web Design & Interactive Media Elective List (Select 2):
AD10460 Principles of 3-D Animation
AD20721 Character Modeling
AD20841 Material & Lighting
DF10311 Non-Linear Editing
DF20511 Video Graphics
GR10450 Digital Layout
GR10460 Digital Illustration
GR10471 Digital Imaging and Manipulation
IM20840 Web Imaging Techniques
VE20850 Audio Post Production


GE10110 English Composition I
GE10210 English Composition II
GE10220 College Math
GE10230 Art History: Baroque to Contemporary
GE10320 Effective Speaking
GE10440 History of Motion Media and Mass Communication
GE10450 Introduction to Geometry
GE20510 Ethics
GE20520 Physics
GE20540 United States History: Early Period OR
GE20550 United States History: 20th Century
GE20560 Western Civilization: Ancient to Renaissance OR
GE20570 Western Civilization: Reformation to WWII
GE20710 Aesthetics
GE30910 Theories of Communication
GE30920 Logic
LS10110 Computer Science
LS20620 Business Law

Program Electives

General Education Elective List A (Select 1):

GE10120 Art History: Prehistoric to Mannerist
GE10130 History of Photography
GE10310 World Literature
GE10330 American Government
GE10410 Introduction to Psychology
GE10430 Environmental Science

General Education Elective List B (Select 1):

GE20530 Sociology
GE20540 United States History: Early Period
GE20550 United States History: 20th Century
GE20560 Western Civilization: Ancient to Renaissance
GE20570 Western Civilization: Reformation to WWII
GE20610 Theatre Appreciation
GE20810 History of Film

General Education Electives List C (Select 3):

GE30930 Issues in American Society
GE30940 Literature and Culture
GE30950 Music Appreciation
GE30960 Introduction to Museum Studies
GE30970 History of 20th Century Art
GE30980 Creative Writing
GE31030 Comparative Religions
GE31040 Media & Pop Culture
Print course listing

Note: The Art Institute of Philadelphia reserves the right to alter the sequencing of classes. Some courses are offered on a rotating basis. Students should consult their Academic Advisors and/or Department Chair when creating their course schedules to ensure they are following the recommended sequence. Students must meet all co/prerequisites for courses.