Graphic & Web Design

Course Listing

Graphic & Web Design
Bachelor of Science
Published June 1, 2016

Student Learning Outcomes

Program Objectives

  • Technical: Graduates utilize industry-specific computer software programs to create and present concrete projects demonstrating mastery of technical aspects of prepress, output, and high quality reproduction.
  • Design: Graduates will analyze and incorporate aesthetics and formal concepts of layout and design. This includes spatial relationship; communication legibility and effectiveness; interrelationships among imagery and text; balance; typography; and color theory.
  • Conceptual: Graduates demonstrate design concepts integrating historical and contemporary trends and social context by producing successful visual solutions to assigned problems.
  • Communication: Graduates demonstrate the interdependence of content and visual expression; evaluate and critique their design concept; articulate the vision behind their creative work, and defend their creative solutions.
  • Professional Presentation: Graduates integrate knowledge of industry standards, professional practices and ethics in their work and self-presentation.

See for complete Gainful employment information for this degree.

Program Courses

Program Courses

PHOA101 Principles of Photography
FND135 Introduction to Web Design
FNDA105 Design Fundamentals
FNDA110 Observational Drawing
FNDA120 Perspective Drawing
FNDA135 Image Manipulation
FNDA150 Digital Color Theory
G120 Life Drawing
G121 Concept Development
G131 Typography
G132 History and Analysis of Design
G135 Graphic Symbolism
G210 Mixed Media
G211 Advanced Typography
G212 Electronic Design
G223 Digital Image Manipulation II
G224 Design Principles
G230 Digital Illustration
G231 Corporate Identity
G310 Dimensional Design
G311 Art Direction
G312 Design and Technology
G320 Intermediate Illustration
G330 Graphic Illustration
G331 Contemporary Typography
G333 Packaging Design
G350 Web Scripting
G410 Editorial Illustration
G412 Advertising Design
G420 Portfolio Preparation for Graphic Design
G422 Communication Design
G427 Basic Web Animation
G430 Portfolio
G435 Experimental Typography
G444 Interactive Portfolio Design
G450 Contemporary Design Issues
GWDA101 Applications & Industry

General Education Courses

ART1000 Introduction to the Visual Arts
COM1010 Introduction to Communications
COM3010 Advanced Communications
ENG1010 Composition and Language
MTH1010 College Math

General Education Elective

Ten General Education Electives

Program Electives
Choose three program electives from:

ADVA101 Fundamentals of Advertising (available online only)
ADVA201 Fundamentals of Marketing
AUDA101 Fundamentals of Audio
CC420 Internship I*
CC430 Internship II*
CC478 Special Projects (Available on ground only)
CC479 Special Projects II
CC480 Special Projects III
DFVA103 Fundamentals of Video Production (available on ground only)
FADA308 Fundamentals of Business
G130 Painting
G431 Digital Illustration II
GADA102 Interactive Story Telling
GDE404 Advanced Life Drawing
GDE406 Advanced Computer Graphics
GDE407 Airbrush Basics
GDE409 Environmental Graphics
GDE416 Information Graphics
GDE417 Advanced Illustration
GDE420 Design Studio I (Available on ground only)
GDE421 Design Studio II (Available on ground only)
GDE437 Advertising Design II
GDE440 Web Animation II
GDE445 Dynamic Digital Illustration
GWDA308 Business of Graphic Design (available online only).
IMD314 Video for Interactive Media
IMD407 Illustration for Multimedia and Web I
INTA101 Architectural Drafting
INTA122 Textiles

Total credits required for graduation: 180

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Note: The Art Institute of Pittsburgh reserves the right to alter the sequencing of classes. Some courses are offered on a rotating basis. Students should consult their Academic Advisors and/or Department Chair when creating their course schedules to ensure they are following the recommended sequence. Students must meet all co/prerequisites for courses.