Graphic & Web Design

Graphic &Web Design

I'm ready to prove myself.

Nobody has to tell you that visual communication is becoming more and more interactive. And as the lines between graphic design and web design become less defined, employers are starting to look for both graphic designers with interactive skills and web developers with solid design skills. If you’re considering either direction, our Graphic & Web Design degree programs is the place to start. We’ll guide you through the fundamentals of visual communications in both disciplines. Then you’ll choose either a print or interactive concentration as you begin to work toward a future where you can do what you love. You’ll be surrounded and inspired by other talented, creatively driven students. And you’ll be and pushed, challenged, and, above all else, supported by experienced faculty* who know what it takes to succeed in the real world.

*Credentials and experience levels vary by faculty & instructors.

Degrees Offered

Associate of Applied Arts in Graphic Design

Quarter Credit Hours:
90
Timeframe:
6 Quarters

Gainful Employment

Outcomes

Associate of Applied Arts in Graphic Design

Outcomes

See ge.artinstitutes.edu/programoffering/89 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

Upon completion of this program, graduates will:

  • demonstrate competencies in industry-specific computer software programs within the context of producing concrete projects. This includes technical aspects of prepress, output, and quality reproduction, as well as web design.
  • incorporate formal concepts of layout and design. This includes spatial relationships; communication legibility and effectiveness; interrelationships among imagery and text; balance; typography; and color theory.
  • understand and apply basic research methods in graphic design, including research, design, data analysis, and interpretation, and demonstrate professional presentation and articulation of knowledge of graphic design.
  • demonstrate and integrate knowledge of the major concepts, theoretical perspectives, empirical findings, and historical trends in graphic media.
  • demonstrate experience in working within a team environment to execute on the creative strategy for projects by creating viable design schemes.
  • apply advanced skills and critical thinking in the principles of form and function to produce design and business solutions appropriate to a particular client or target audience.
  • apply their personal vision and skills toward particular interests in relation to the graphic design field, whether in print, motion design, web design, typography, environmental design or other forms of message making.

View Academic Catalog

Bachelor of Fine Arts in Graphic & Web Design

Quarter Credit Hours:
180
Timeframe:
12 Quarters

Gainful Employment

Outcomes

Bachelor of Fine Arts in Graphic & Web Design

Outcomes

See ge.artinstitutes.edu/programoffering/3874 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

Upon completion of this program, graduates will:

  • demonstrate competencies in industry-specific computer software programs within the context of producing concrete projects. This includes technical aspects of prepress, output, and quality reproduction, as well as web design.
  • incorporate formal concepts of layout and design. This includes spatial relationships; communication legibility and effectiveness; interrelationships among imagery and text; balance; typography; and color theory.
  • understand and apply basic research methods in graphic design, including research, design, data analysis, and interpretation, and demonstrate professional presentation and articulation of knowledge of graphic design.
  • demonstrate and integrate knowledge of the major concepts, theoretical perspectives, empirical findings, and historical trends in graphic media.
  • demonstrate experience in working within a team environment to execute on the creative strategy for projects by creating viable design schemes.
  • apply advanced skills and critical thinking in the principles of form and function to produce design and business solutions appropriate to a particular client or target audience.
  • apply their personal vision and skills toward particular interests in relation to the graphic design field, whether in print, motion design, web design, typography, environmental design or other forms of message making.

View Academic Catalog

Classroom Experience

I have the talent and the intensity. I just need the tools.

Both graphic design and web design are really about coming up with new approaches to solve problems. So you’ll start with the basics of both in areas like color, illustration, and image manipulation, then explore concept development and implementation courses. After your first year, you’ll choose a concentration. In Graphic Design, you’ll take a more traditional approach, studying product packaging, posters, art direction, and layout design. You’ll work on product packaging, posters, and interactive media, including web page design. You’ll work with professional technology, including image manipulation software and computer-aided design, then progress to art direction and strategies for designing a product, service, or message. If you choose Web Design, you’ll work across media platforms from mobile devices to desktop computers. This is screen-based visual communication involving interactive design and development using industry software, authoring systems and web scripting. You’ll explore emerging technology, work with audio and video, and more. See our gainful employment pages for possible careers that match the program that interests you.

Meet Our Alumni

  • Dean Zulich

    Dean Zulich

    Digital Photography , 2007

    "I maintain relationships with the faculty [at The Art Institute of Seattle], and have been happy to speak to students when I go back to Seattle."

    Read More
    Dean Zulich

    Dean Zulich is self-employed as a photographer in Los Angeles, California. He books shoots, markets his business, and oversees pre- and post-production. Dean is proud to have been the runner up on VH1’s “The Shot,” a reality TV show that gave 10 amateur photographers a chance at becoming a fashion photographer. He also joined the Hall of Fame at The Art Institute of Seattle and was featured on a “Digital Photo Pro” cover and in a “Boston Globe” article.

    Dean says that he came into school as a “point and shoot” photographer and left knowing the principles of photography, from lighting and post-production. “I maintain relationships with the faculty [at The Art Institute of Seattle], and have been happy to speak to students when I go back to Seattle.” He adds that one of the best parts of his job is working for himself—and making his own hours. He also travels the world and is surrounded by other creative people.

    Dean, who in 2007 earned an Associate of Applied Arts in Photography from The Art Institute of Seattle, says that he started his photographic journey shooting landscapes. Today he is excited to have achieved his professional goal of becoming a photographer. “[My education] has played a tremendous role in the development of my career.”

    See ge.artinstitutes.edu/programoffering/4444 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

    Read More...
  • Jeffrey Vergge

    Jeffrey Vergge

    , 2000

    "I can work all night on a project and feel fantastic and energized. When I go to bed I can't sleep because I'm so excited about what I just created."

    Read More
    Jeffrey Vergge

    Jeffrey Veregge is working as a senior designer for Masterworks. He started as an intern and worked his way up into production art, design, studio management—and now senior designer. “We’re a marketing company to nonprofits. We do catalogs, magazine ads, and digital.” Jeffrey springs into action when there’s an emergency, such as a typhoon or earthquake, to create needed materials for clients.

    In addition to his position at Masterworks, Jeffrey is known for his art, Salish Geek. “I take my passions for comic books, sci-fi, horror, fantasy, and blend it with my Native American heritage and designer background.” He jokes that he still has the same creative dreams that he did as a child. “I still read comics, I still love toys, I’ve never grown up and I don’t feel the need to do that. I feel connected to the characters that I’ve always loved. I’m connected to the genres that I care most about. “

    Jeffrey, who in 2000 earned an Associate of Applied Arts in Industrial Design Technology from The Art Institute of Seattle, says that he’s always had a talent for drawing. “Having those kind of passions and having those skills is never enough. If you really want to make it, you have to work at it.” He says that his education helped him to fine-tune his passion and focus it into a career path that’s led him to his present position. “I can work all night on a project and feel fantastic and energized. When I go to bed I can’t sleep because I’m so excited about what I just created.

    See ge.artinstitutes.edu/programoffering/90 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

    Read More...
  • Steven James Taylor

    Steven James Taylor

    , 2006

    "I design not on paper, but with a pair of calipers, an exacto blade, and a hand tool."

    Read More
    Steven James Taylor

    Steven James Taylor is working as an advanced model maker for Apple, Inc. in Cupertino, California. He’s responsible for designing and creating interaction prototypes to support Apple’s industrial and interaction design. “I love how things are made and greatly enjoy solving mechanical problems and seeing a pile of nuts, bolts, and other parts come together into a working prototype,” Steven says.

    He says that a typical day consists of balancing his work between a few projects. “I generally work on [anything from] designing mechanical prototypes to making physical models that portray the designs and interactions’ intent.” Steven is excited to utilize his knowledge and skill to improve the products he works on. “I am able to [provide] a unique view of how to solve a problem when given one. I am very mechanically focused—more than design driven."

    Steven, who in 2006 earned an Associate of Applied Arts in Industrial Design Technology from The Art Institute of Seattle, says that his education provided the tools he needed to transition into his creative career. “It showed me that hard work and attacking the next challenge with vigor will get you far." He recommends that current students say yes when others say no. “Question the way you and others approach a problem. Find an answer when there appears not to be one. Start thinking differently, work hard, and do what you love."

    See ge.artinstitutes.edu/programoffering/90 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

    Read More...

What Will I Study?

Graphic & Web Design Study

I'm a visual problem solver. Let's get started.

The curriculum for each concentration is hands-on, rigorous, and well-rounded. It was designed by experienced industry and education innovators to emphasize the skills you’ll need to start you career. Beginning with common classes, then exploring concentration-specific areas, you'll study:

SHARED COURSES:
  • Color & Design Fundamentals
  • Image Manipulation
  • Traditional Typography
  • Layout & Concept Design
  • Web Page Scripting
  • Digital Illustration
  • Interactive Motion Graphics
GRAPHIC DESIGN CONCENTRATION:
  • Advertising Concepts
  • Form and Space, including Advanced Layout Design
  • Package Design
  • Business of Graphic Design
  • Publication Design
  • Art Direction
WEB DESIGN CONCENTRATION:
  • Information Architecture
  • Interface Design
  • Audio & Video
  • Design for Mobile Devices & Emerging Technologies
  • Web Page Design

I'm looking for my proving ground.

At The Art Institutes system of schools, creativity is our core, our calling, our culture. Our Graphic & Web Design degree programs are built on that creative foundation. It’s also built on our knowledge that a creative career is not for the faint of heart. Because it’s tough out there, it’s tough in here. But we temper the tough with the support you need to make your creativity marketable. We provide the mentoring and real-world experience you need to prevail, with faculty* who’ve worked in the field and internship possibilities at successful businesses. Here, you’ll be encouraged and expected to be bold. To take risks. To push yourself and the people around you. So if your heart is telling you that you belong in a creative field, you belong here. It’s the hardest thing you’ll ever love.

*Credentials and experience levels vary by faculty and instructors.

 

Meet Our Alumni

  • Dean Zulich

    Dean Zulich

    Digital Photography , 2007

    "I maintain relationships with the faculty [at The Art Institute of Seattle], and have been happy to speak to students when I go back to Seattle."

    Read More
    Dean Zulich

    Dean Zulich is self-employed as a photographer in Los Angeles, California. He books shoots, markets his business, and oversees pre- and post-production. Dean is proud to have been the runner up on VH1’s “The Shot,” a reality TV show that gave 10 amateur photographers a chance at becoming a fashion photographer. He also joined the Hall of Fame at The Art Institute of Seattle and was featured on a “Digital Photo Pro” cover and in a “Boston Globe” article.

    Dean says that he came into school as a “point and shoot” photographer and left knowing the principles of photography, from lighting and post-production. “I maintain relationships with the faculty [at The Art Institute of Seattle], and have been happy to speak to students when I go back to Seattle.” He adds that one of the best parts of his job is working for himself—and making his own hours. He also travels the world and is surrounded by other creative people.

    Dean, who in 2007 earned an Associate of Applied Arts in Photography from The Art Institute of Seattle, says that he started his photographic journey shooting landscapes. Today he is excited to have achieved his professional goal of becoming a photographer. “[My education] has played a tremendous role in the development of my career.”

    See ge.artinstitutes.edu/programoffering/4444 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

    Read More...
  • Jeffrey Vergge

    Jeffrey Vergge

    , 2000

    "I can work all night on a project and feel fantastic and energized. When I go to bed I can't sleep because I'm so excited about what I just created."

    Read More
    Jeffrey Vergge

    Jeffrey Veregge is working as a senior designer for Masterworks. He started as an intern and worked his way up into production art, design, studio management—and now senior designer. “We’re a marketing company to nonprofits. We do catalogs, magazine ads, and digital.” Jeffrey springs into action when there’s an emergency, such as a typhoon or earthquake, to create needed materials for clients.

    In addition to his position at Masterworks, Jeffrey is known for his art, Salish Geek. “I take my passions for comic books, sci-fi, horror, fantasy, and blend it with my Native American heritage and designer background.” He jokes that he still has the same creative dreams that he did as a child. “I still read comics, I still love toys, I’ve never grown up and I don’t feel the need to do that. I feel connected to the characters that I’ve always loved. I’m connected to the genres that I care most about. “

    Jeffrey, who in 2000 earned an Associate of Applied Arts in Industrial Design Technology from The Art Institute of Seattle, says that he’s always had a talent for drawing. “Having those kind of passions and having those skills is never enough. If you really want to make it, you have to work at it.” He says that his education helped him to fine-tune his passion and focus it into a career path that’s led him to his present position. “I can work all night on a project and feel fantastic and energized. When I go to bed I can’t sleep because I’m so excited about what I just created.

    See ge.artinstitutes.edu/programoffering/90 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

    Read More...
  • Steven James Taylor

    Steven James Taylor

    , 2006

    "I design not on paper, but with a pair of calipers, an exacto blade, and a hand tool."

    Read More
    Steven James Taylor

    Steven James Taylor is working as an advanced model maker for Apple, Inc. in Cupertino, California. He’s responsible for designing and creating interaction prototypes to support Apple’s industrial and interaction design. “I love how things are made and greatly enjoy solving mechanical problems and seeing a pile of nuts, bolts, and other parts come together into a working prototype,” Steven says.

    He says that a typical day consists of balancing his work between a few projects. “I generally work on [anything from] designing mechanical prototypes to making physical models that portray the designs and interactions’ intent.” Steven is excited to utilize his knowledge and skill to improve the products he works on. “I am able to [provide] a unique view of how to solve a problem when given one. I am very mechanically focused—more than design driven."

    Steven, who in 2006 earned an Associate of Applied Arts in Industrial Design Technology from The Art Institute of Seattle, says that his education provided the tools he needed to transition into his creative career. “It showed me that hard work and attacking the next challenge with vigor will get you far." He recommends that current students say yes when others say no. “Question the way you and others approach a problem. Find an answer when there appears not to be one. Start thinking differently, work hard, and do what you love."

    See ge.artinstitutes.edu/programoffering/90 for program duration, tuition, fees, and other costs, median debt, salary data, alumni success, and other important info.

    Read More...
Miami International University of Art & Design alumni Marlon Munoz I'm challenged by the opportunity to take my ideas and bring them to life. Marlon Munoz
Visual Effects & Motion Graphics, Miami International University of Art & Design, 2008