If you have the energy, passion, and tenacity to make that your mission, this is your starting point. The Bachelor of Arts degree in Fashion Marketing & Management at The Art Institute of Virginia Beach, a branch of The Art Institute of Atlanta, offers experience across business, fashion, and design, preparing you for developing, analyzing, and implementing strategies in the business of Fashion.
Working with hardware and software used in the business world, you can learn about the business of fashion—from gaining key insights into consumer behavior to managing a retail operation to finding new ways to increase in-store and online traffic. You’ll explore the complex subjects of consumer behavior, marketing, buying and merchandising, inventory control, cost analysis, and business ownership. And you will have the opportunity to learn how to effectively bridge the gap between designers and the retail market.
The Fashion Retailing Diploma program in Virginia Beach is designed to teach you how to use your combined creative and business skills to display, market, and sell fashion merchandise with a hands on approach.
Pursuing these opportunities, you will be surrounded by the vibrant creative community of Virginia Beach and the surrounding communities.
The Fashion & Retail Management curriculum will immerse you in the business side of fashion. And from day one, it’ll test your abilities and your commitment. You'll focus in on building the tools to compete in an industry that rewards those with a knack for creative problem solving as you study:
At The Art Institutes system of schools, creativity is our core, our calling, our culture. Our Fashion Marketing & Management degree program is built on that creative foundation. It’s also built on our knowledge that a creative career is not for the faint of heart. Every day is a new challenge, a new test, a new hurdle. And because it’s tough out there, it’s tough in here. But we’ll support you along every step of your journey. That’s why we provide mentoring and real-world experience, with faculty* who’ve worked in the field and internship possibilities at successful businesses. You’ll be encouraged and expected to be bold. To take risks. To push yourself and the people around you. It won’t be easy. In fact, it’ll be the hardest thing you’ll ever love.
Owner of Strager Style, Shaye Strager, joins Ai LIVE as she shares her story of how she got started in the industry and her advice on starting out.
Photographer John Slemp joins Ai LIVE to discuss his exhibition “Bomber Boys;” Fashion and Cultural historian Laura Mclaws Helms joins the interview.
In this episode of Ai LIVE, Oscar Lopez, Chair of MIU’s Art & Design, is joined by three MIU winners of Miami Swim Week 2021, and they share their inspirations for the show.
